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Napa's Premier Branding Agency For Your Home

L’ A G E N C E is a team of professional realtors and marketing-minded leaders that have pioneered the “home branding” technique. “Home branding” is defined as presenting each home in its best light to tell a story that captures its uniquely marketable qualities. Our ambition is to make a bold brand out of your home that cannot be ignored and sets it apart from the other houses on the market.

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Florence Ropewelski

About Us

We are more than real estate agents. We are marketers. We are inspired by the disrupters, the creative thinkers and the innovators of the world. We believe that everyone and every house is unique and should be treated as such. Discover our mission, our core values and our promise to our clients and agents!

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From House to Home

Interior Design Services

For our buyers, our journey doesn’t end when we hand you the keys to your new house. In fact, it has just begun. We offer the same branding expertise after your purchase by partnering with a curated selection of contractors and interior designers who will tap into your individual style and ultimately transform A house into YOUR home.

06 Client



Florence was amazing to work with. As first time homebuyers, we felt confident in her guidance and knowledge in real estate, local trends, history, and home/neighborhood potential. She was available at all hours of the day and made the home-buying process less daunting. While it can be stressful, sh...

– Julia

I met Florence at an open house in my neighborhood several years before I was ready to sell. I stayed in touch with her via email and she kept me updated on property values and sales in my area. When the time came for me to sell, I contacted her and explained that I had a resale "flipper" company ...

– Bradley

Florence did a wonderful job working with us as we purchased a home near downtown Napa! We would recommend her to any member of our family and look to work with her again in the future. She had great insights of the neighborhoods in Napa and provided excellent guidance. Her advice was always on poin...

– Ben Clark

Florence did an amazing job helping us purchase our first house. The home buying process is intimidating and Florence made it easy for us. From our first meeting, she listened to what we were looking for and within a week found us four properties to look at that all met our desires. She is incredibl...

– Nick Jensen

Florence and her team helped my wife and I purchase our 1st family home. Since this was our first real estate transaction we had a lot of questions about understanding the process. Florence & her associate, Joedy, made it easy. You will be hard pressed to find another realtor team in the Napa Co...

– Brian Tippin

Florence is the best real estate agent for the Napa Valley and beyond! I began looking in 2020, and was surprisingly picky and had numerous life changes and starts and stops. Florence was always available to me, and ready to help me find the perfect place in a way I don't think any other realtor wou...

– Whitney Hahn

Florence is everything you could want in a realtor. She is professional, courteous, a expert negotiator, and strategic. It was her expert skills in strategic negotiations that helped us secure a home purchase which had five offers. She is Napa’s #1 realtor for a reason! Thank you Florence!

– Nehah

Florence Ropelewski is a top notch agent and is wonderful to work with throughout the home buying and selling process. My partner and I bought a home together and it was his first home buying experience but Florence made the process a breeze. Very professional, knowledgeable, and was always availabl...

– Katherine Ann Hettinger

Florence absolutely exceeded my expectations of what value a realtor could bring to my home buying process. As a first time buyer, it was important to me to be able to trust the person helping me find and purchase a home and Florence lived up to this 100%. From my first meeting with her, she truly l...

– Megan

I will spare you our saga of moving to Napa from Southern California during a pandemic. Suffice to say, the market is impossibly competitive, lots of virtual tours, and we made multiple offers on houses before we finally got one. And it's a dream. All thanks to Florence and her tenacity, professi...

– Fred & Betty
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09 Join us on


Relax Mood

Your home is meant to be enjoyed. Find a nook, sit back and relax.

Weekend Getaway Mood

Playlist to play in your home away from home.

Retro Glamor Mood

Grab a martini, dim the lights and set up the mood.

My New Home Mood

It's time to unpack boxes and turn this house into my home.

Spring Mood

Time to take the party outside. Enjoy your patio and smell the roses.